WHO ARE WE

Janine Yu is a luxury travel professional with 20 years of experience in trip planning and travel writing.

She has worked on both the retail agency and tour operator side of the travel trade. Prior to consulting, Janine was the top producer at an ultra-luxury, membership-based travel club in NYC. Since 2020, she has primarily focused on sharing her expertise and experience in planning trips for high-net-worth clients as a trainer and mentor to other luxury travel advisors.

Her expertise spans knowing the nuances of the top hotels in global cities to having personal relationships with specialist operators in remote regions. She is always on the pulse of what’s next for luxury travel.


She has traveled to over 60 countries and counts among her favorite experiences:

  • Scaling a 1,000-foot mountain to reach an ancient cave church in Ethiopia
  • Scuba diving with giant sea turtles in the Philippines
  • Attending the Naadam Festival in Mongolia

Janine’s writing has been featured in Indagare’s print and digital magazines, Oyster Hotel Reviews, Forbes Traveler, and numerous other websites and print publications. She has also published a travel guide to her hometown of Cebu, Philippines, and holds an MFA in Creative Writing from The New School.

Janine is an affiliate of FORA, a Virtuoso agency, where she offers trip planning services for a select few travelers.